5th Street Station Now Open! Call 760-2020 to schedule an appointment!.

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Want to keep up with Primary Eyecare between visits? We have two Facebook pages, one for the Barracks Road location and one for Hollymead. Keep up with new frame styles, hot fashion trends, and the latest news from our hottest brands!

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Fun in the Springtime Sun!

Recently a couple of our team members took a few minutes to...

Voted Charlottesville’s #1 Favorite Eye Doctor!

Thank you to our many patients and friends in the community...

Online Vision Screenings Stop Short in Seeing Your Total Eye Health

We were featured in OurHealth Magazine! Download...

There’s a good chance that as a contact lens...

Driving and Vision as we Mature

To qualify for a driver’s license in the...