As a consistent Daily Progress Reader’s Choice award winner for #1 Favorite Eye Clinic and Optometrist, winner of the Best Optometrist in the Best of C-Ville vote, and regular award winner for Best Optometrist as chosen by Charlottesville Family magazine readers, Primary Eyecare makes creating a thorough, efficient, and enjoyable patient experience a priority in our office.

We welcome new patients to both our  newly-expanded Hollymead Town Center and Barracks Road locations every day! Our doctors and staff enjoy meeting new faces and providing the Charlottesville community with exceptional customer service and the highest quality eye care.

Our patients are our family; they are treated with respect and courtesy. In addition, each and every one of our patients benefits from our cutting edge technology in the diagnosis and management of ocular disease through our regular investments in the latest diagnostic and treatment instrumentation. We invest in the best so that you receive the very best eye care possible!

With one of the largest selections of fashion eyewear in Central Virginia including some exclusive styles available only at our practice, The Optical at Primary Eyecare has an abundance of choices in prescription eyeglass frames, prescription sunglasses, and non-prescription sunglasses. With eyewear by top designers, including Tory Burch, Coach, Seraphin, Nautica, Silhouette, Tiffany & Co., Salt Optics, Kate Spade, Calvin Klein, Ray-Ban, Prodesign, and many more.

You’ll find that we match your frame with the latest and greatest in ophthalmic lens designs to complete the perfect “look” for you. Primary Eyecare’s expert opticians will find the shape, color, and material to best suit your face shape and personal style, while also making sure you have eyewear of top quality. We also feature many different popular sunglass styles, protective goggles, and sports eyewear.

Meet Our Doctors!


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