5th Street Station Coming Soon! Our new Primary Eyecare Location near Wegmans will be open in the near future to serve you.

Our Optical Boutique

Banana Republic
Banana Republic
Chanel
Coach New York
Kate Spade
Lindberg
Masunaga
Modo
Nine West
Oakley
OGI Eyewear
Prodesign Denmark
Salt.
Seraphin
Silhouette
Tiffany & Co.
Tom Ford Eyewear

With one of the largest selections of high quality brand name eyewear in Central Virginia, The Optical at Primary Eyecare offers you an abundance of choices in prescription ophthalmic frames, prescription sunglasses, and non-prescription sunglasses. Our optical boutique showcases only the finest quality fashion eyewear by top designers, including Tory Burch, Coach, Tom Ford, Oakley, Tiffany, Chanel, Kate Spade, Salt Optics, Prodesign Denmark, Ray-Ban, and many more.

You’ll find that we match your frame with the latest and greatest in ophthalmic lens designs to complete the perfect “look” for you. Primary Eyecare’s expert opticians will find the shape, color, and material to best suit your face shape and personal style, while also making sure you have eyewear of top quality in our optical boutique.